In older days when technology was not on fly, people used to convey their messages through the traditional media like news-paper, television and of course the one and the legend radio stations via radio broadcastings. As time passed, media on information sharing has changed and the channels on information technology became more advanced. Currently as we can see loads of technologies are there in the technical sphere to serve you with your business and your consumer needs.
A simple but tricky approach on the same is to develop your business web page and make it available to the outer world. To get that done, you need to collect various information like your business model, your product USP and demographics you are serving with. Let’s say, you have a clothing store and you sell them in your area. If you are planning for making it available into your country, then you should need to work on its market analysis and business niche outer space within the region you are serving with. The very first thing you need to move outside from the current serving is “A medium that can fulfil all your needs”. And this medium of course is “An Elegant Website” that can speak to your customer and could perform as a website store. Website designing is really very important when we deal in such a competitive world. We need to beat all our competition along with the challenges we are facing during its launch.
Web designing is an art and of course it’s all about creativity your web designer has. There are loads of things and themes are available along with multiple web based store platforms. Specifically if we talk about skilled, experienced SEO friendly web designer, it’s a row where very constructive minds will be standing as there are various web designers, but the one we say “Ideal” definitely not so easily available. You need to make a small but comprehensive research based on your requirements.
We would like to make a suggestion for scratching the portfolio of the industry you are dealing with as it will give you an idea on what sort of designing or art work the provider has performed till date. Also, you could not only believe on the portfolio but you should also count the third party testimonials i.e. client review and ratings.
You could define a successful web designer as star if and only if he performs search engine friendly web design i.e. div based structure, w3c compliance, html validation, and definitely advanced html lightweight coding structure to make sure it will not be a hurdle in raking or positioned you on top through the search engines.
From a designers perspectives, a few technical info needs to be shared along with you so that your final provider selection or choosing best web designer makes an impressive impact with things known to you.
A few things that need to be kept in mind when dealing with a web designer whether he uses these or not:
SEO friendly JavaScript
We like JS technologies, and all the amazing things we can do with this, in adverse they can have problems if not used wisely. Conventionally, AJAX is not SEO friendly because calls are made through JS, which cannot be executed or crawl perfectly by search engines. The result is that the content is never indexed by search engine bots like scooter, Google bot etc. We like what can be done with jQuery, since you can have html link navigation in place (for search engines), and still have jQuery impressions.
Do not use Flash
If you want to be ranked on search engines, you are asked to follow about not using the heavy flash objects as they cannot be crawled by any search engines along with frames in they have been embed. We have seen so many times that various multinational companies or brands are using Flash for their website but the reason is obvious as they don’t need to be ranked on because they are already brand in the market for the corresponding market you are dealing with.
CSS image replacement
CSS image replacement is one way to make a site look awesome, also being search friendly.
We think CSS is a general tactic and a bright solution to SEO friendly web design. If your goal is to improve the visual experience, and you make this objective clear, you should be okay. Do not use stuff keywords or manipulate with hidden content.
Have great linking with footers
If you have a design that will be compromised by the insertion of a robust navigation, a consolidate footer is a wise solution.
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