Know What Is A Landing Page And Why You Need It?

As the name itself suggests- A landing page is a page that you want to drive your website’s visitor on. A landing page is also called a lead capture page or sometimes it’s called a conversion form. Well, the idea is to drive your visitors to a platform from where they can reach their destinations through some lucrative perk or offerings to them. If you are a software vendor then you probably can offer them a free guide on software operations or some basic software/apps etc utilities to fulfill any need. If you are an author and writing an interesting novel or book, you should offer some discounts or basic free readings etc in order to generate further interest in your content. If you are a clothing or an eCommerce store, you could offer some coupons to meet better sales goals.

Did you notice above free offerings or things that generate more interest in your user's mind? Yes, you caught it in that way. You need to capture contacts of your users to make them your potential customers or clients. But again how you will do that? Yes, you need an entry page that can capture the details from the customers and the customers will fill it in exchange of their interest of getting some perk. Here comes the concept of a landing page and that is a must for all your marketing efforts.

Remember, your marketing starts from the base and the point where your website first appears in front of your business or potential users. Once you are done with a landing page, you need to have further collaboration for email marketing, social media marketing, search engine optimization and more! The latest marketing trend, let’s say growth hacking is also can be thought in that way. A typical growth hacking puts landing page concept into a nonconventional approach.

We will share some ideas and tips for creating an effective landing page:

• Once you finalize your goal for the page, you need to come forward with an absolute call to action. This is literally one of the most important parts of any landing page. Your CTA should be originally bound with your goal and should be aligned with everything else on your page i.e. from heading and body themed to images and overall layout. For ex. if you are a health coach, your images should be matched with page theme text and color scheme etc,
• Keep your design as simple as that. Your visitors should love it in order to go forward with you. 
• Content is the king and online marketing is the queen. Make it royal with this beauty in your mind.
• Be precise with the length of your page. Even nobody likes reading a never-ending text.
• If you think you should embed a video on your page, make sure it’s not taking a lot of time as you already requested email and contact info from them. 

And there are so many hidden benefits like website traffic, easy optimization for the keywords and more can only be revealed when you set-up one for your website.

If you need any assistance and setup help, Please comment here! I will be more happy to assist you to get your business succeed.

John Pereless Approach on Wordpress CMS- A Power Booster in Your Blogging

Before moving towards Wordpress, allow us to 1st perceive the fundamentals of CMS. A CMS [Content Management System] could be a in-built web site page developer that has facilities to the webmaster or web site administrator to form sites directly from back-end of the system with none code interaction or code redaction. thence a CMS could be a platform for net admin/master users to outline a page with none technical experience. This CMS is designed of any technology and it’s technology freelance for the top users.On the opposite hand we are able to say that the CMS could be a excellent example of object orientated programming paradigm’s information “Encapsulation”  property. One can't see the code however utilize it well so as to manage or produce a brand new page.

How CMS Works?

A content management system i.e. CMS works on each i.e. front in addition as back-end. after we click on any Action button, we have a tendency to cope with front whereas the processes those takes place upon clicking calls the information field attributes and that they square measure came within the sort of values during a string and managed well on presenting them live to tell the tale requested kind.

Identify the ability of Wordpress:

Wordpress has full options and complete practicality on managing a perfect CMS. Wordpress is used as a stand alone blogging platform in addition as web site management tool. the gorgeous a part of it’s usability is that the simple access in addition because the simplicity of interaction from back to front. Also, plenty of in-built plugins square measure able to install or integrate distinctive options in existing journal or web site. The title I used here is “Power of Wordpress CMS” and that’s abundantly established by the tiny business house owners in addition as bloggers.

John Pereless - How to utilize true power of the Wordpress CMS?

John pereless manages pereless code and he says most of the incoming net development needs square measure from the in-built Wordpress CMS as shoppers square measure preferring it plenty currently. the elemental cause behind it's it’s theme based mostly structure, simple installation, obtainable plugins for additional feature installation, in-built computer programme optimizers and more!